Signal โ€” Idea Analysis

Know if it's worth building โ€” before you spend a day on it.

Signal runs your idea through Idea Analysis and Idea Severity Analysis โ€” problem clarity, market pull, urgency, willingness to pay, and competitive gap โ€” in under 2 minutes.

No credit card. No pitch deck. Just your idea.

Hours not monthsReal market dataSeverity scoredGo / No-Go verdict
di11a.app / ideas / ecosustain / analysis
Signal ยท Idea SeverityCritical
EcoSustain โ€” Sustainable delivery for SMBs
Problem Clarity
88
Market Pull
82
Urgency
89
Willingness to Pay
76
Competitive Gap
84
Severity Score85 / 100
Strong market signal. Prioritise competitive differentiation before launch.

The uncomfortable numbers

Most founders already know something feels risky. These confirm it.

42%

of startups fail because there was no market need.

โ€” CB Insights
18mo

The average failed startup spent eighteen months building the wrong product.

โ€” Autopsy.io
<5

Most founders spoke to fewer than five potential customers before writing code.

โ€” First Round Capital

Five dimensions. One severity score.

Each dimension carries a specific weight in the Idea Severity score โ€” the same weights used by the underlying AI engine in production.

Problem Clarity

25%

Is this a real, identifiable problem that a defined audience is actively experiencing?

Market Pull

25%

Is the market large enough and accessible? Does demand already exist or need manufacturing?

Urgency

20%

How acutely and frequently do people feel this pain today โ€” not in 2 years?

Willingness to Pay

15%

Would they open their wallet right now, or is this a "nice to have" disguised as pain?

Competitive Gap

15%

Is there a defensible space you can own, or are you fighting entrenched incumbents head-on?

Idea Severity Score

All five dimensions combine into a single weighted Severity Score from 0โ€“100, classified as Critical, Moderate, or Minor โ€” with a go/no-go recommendation.

85/ย 100 ยท Critical signal

How Signal works

1

Describe your idea

Write one paragraph about what you're building. Signal automatically extracts the problem you're solving, your proposed solution, and how it works โ€” no template required.

2

Dual analysis runs in parallel

Idea Analysis evaluates the concept itself โ€” clarity, differentiation, and fit. Idea Severity Analysis scores five independent dimensions simultaneously with evidence and rationale. No single-threaded chatbot โ€” structured parallel evaluation.

3

Receive your severity verdict

A Severity Score (0โ€“100), a go/no-go classification (Critical / Moderate / Minor), and a ranked list of which dimensions to strengthen first โ€” before you spend a day building.

This is what you'll receive

A structured, evidence-backed report โ€” not a chatbot opinion.

di11a.app / projects / ecosustain / analysis
Signal ยท Idea Analysis Report
EcoSustain โ€” Sustainable delivery for SMBs
Region: Western Europe ยท Stage: Pre-seed
Critical signalGo / No-Go: โœ… Go
85/100
Severity
Problem Clarity
8825%
Market Pull
8225%
Urgency
8920%
Willingness to Pay
7615%
Competitive Gap
8415%
Strong market signal across all five dimensions. Willingness to Pay is the only dimension below 80 โ€” address pricing clarity before raising. Competition gap is solid; focus on messaging differentiation before launch.
Priority actions
1Willingness to Pay

Clarify pricing page for SMB segment

2Competitive Gap

Add 2 more competitor differentiators

3Market Pull

Run 3 customer interviews this week

Built for founders who can't afford to be wrong

๐Ÿ”จ
No co-founder safety net

Solo builder

You're building alone. You can't afford 6 months on something nobody wants. Signal tells you in 2 minutes.

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Pre-product, pre-funding

First-time founder

Your idea feels right. Your gut isn't enough. Signal gives you evidence your gut can stand behind.

โ™ป๏ธ
Second or third venture

Operator re-entering the market

Experience is an asset. Assumptions built on old experience are a liability. Signal pressure-tests both.

โ—ˆ

Join founders who validated before they built.

Your first Signal analysis is free. No card, no commitment.

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